It's the simplest common sense to introduce products to customers in the language that customers understand. Especially for non professional customers, salesmen must not use too many professional terms. There is a basic principle that applies to all people who want to attract customers, that is, if the recipient of the information can not understand the content of the information, the information will not produce its expected effect. The salesman's introduction of products and trading terms must be simple and clear, and the expression must be straightforward. If the expression is not clear and the language is not clear, there may be communication barriers.
Therefore, when introducing products to customers, you must be concise, accurate, fluent and vivid, and pay attention to the choice of time. You must not show off professional terms. Remember: you're selling products, not abstract code!
Introduce products in a language that customers understand
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