To avoid the competition at the intersection of interests of both sides

The game of cockfighting is very common in business competition. In order to gain more market share, two businesses often fight each other, and no one is willing to give in easily, thus falling into the dilemma of the game of cockfighting.

Is there any way to solve the dilemma of cockfighting? When confronted with competitors of the same strength, can we either retreat automatically or lose both sides?

Of course not. In fact, as long as you can learn how to take the lead in business competition, cockfighting can be avoided.

Let's take a look at the following example:

Two developers, one in the east of the development of dream garden, one in the west of the development of Phoenix Villa.

A year later, dream garden and Phoenix Villa were completed one after another.

Yuanmeng garden first advertises on TV, then newspapers and radio stations. They plan to invest 10 million in publicity. After the completion of the construction of Fenghuang villa, it also took out 10 million yuan, but instead of giving it to the advertising company, it gave it to the bus company, asking them to increase the number of cars running on the west line from 10 to 50 every day. A year later, Fenghuang villa began to wind up and Yuanmeng garden began to reduce its price.

In the above example, dream garden and Phoenix Villa are developing the same grade of real estate in the same urban area, which is really a narrow road. The competition between them is inevitable, but in the face of a strong opponent, Fenghuang villa did not choose to take the initiative to give in, and did not choose to advertise in newspapers or radio stations like it, so it lost both sides. It chose the third method, that is, to take the lead, to make advertisements in the fields that would not conflict with the dream garden, and finally won the victory.

This kind of way to solve the dilemma of the game of cockfighting has to be amazing.

To resolve the game of cockfighting, we need to find out the intersection of the interests of the two competing parties, and then avoid this intersection and make an article in other places.