Know your competitors in your campaign speech

The campaign speech should also fully understand the specific situation of competitors and highlight their strengths in comparison. If your educational background is higher than that of the other party, you can highlight the specialty of your educational background; if you are engaged in the competition of posts in your own industry and department, you should highlight your familiarity with the business; if you are younger than the other party, you can highlight the characteristics of being young and promising; if you are in the competition of cross industry and cross department, you should highlight the advantage of horizontal connection, etc. In short, from their own strengths and advantages, can better participate in the competition, win the competition.

For example, two soldiers ran for Congress. One was a general, who had been a member of Parliament three times, and the other was an ordinary soldier, who had been a general's subordinate. In his campaign speech, the general said, "fellow citizens, I remember one night during the war when I led my troops to fight against the enemy. After a fierce bloody battle, I slept in the trees on the mountain for a night. If you have not forgotten that arduous battle, please do not forget the man who suffered a lot and made great achievements in the election. " His speech was wonderful and won everyone's applause. At this time, it was the ordinary soldier's turn to make a speech. He went up to the stage and said, "my fellow citizens, the general is right. He really made great achievements in that war. At that time, I was a nobody under his command, fighting for him. But that's not to say, when he sleeps in the woods, I have to carry weapons, stand on the wilderness, and taste the cold wind and dew to protect him. " The soldier's speech was based on the general's speech, which showed that the general could not "make great achievements" without his protection. Because of his familiarity and understanding of his opponent, the ordinary soldier finally won the election.