In general, unnecessary gossip should be avoided. Of course, there are exceptions. For example, mention examples and achievements that customers are proud of.
"Hello! I'm Xiao Du from ××× photocopier company. You gave us an order for 794 series photocopiers last month. By the way, I heard that you won ×× honor again. This month... "
Or remind the customer of the business communication and the main problems discussed in the last time.
Both sides always have some key discussions on the issue of placing an order. Asking some key questions can arouse the memory of the other side.
"Hello! I'm Xiao Du from ××× photocopier company. You gave us an order for 794 series photocopiers. You must remember that we discussed the issue of export approval and the difficulties in color photocopier... " This passage can easily remind the client of the last transaction.
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