A gimmick
The Chinese idiom, Pinyin is k ě f ā y ī Ju é, which means it really makes people laugh.
Idiom usage as predicate; guide people to laugh. The story is a gimmick.
A gimmick
fly one 's falcons and course one 's hounds - fēi yīng bēn quǎn
Lose the liver and write the gall - shū gān xiě dǎn