Don't give too much when giving gifts

People who drink enough well water often leave the well, so you should control it moderately, so that they are always a little thirsty, so that they can have a sense of dependence on you. Once they lose their dependence on you, they may no longer be respectful to you. Gift giving is an emotional investment, not a one-time completion, often a series. Therefore, the time interval of gift giving is very particular, too frequent or too long interval is not appropriate. If you don't give gifts to each other for a long time, even your relatives and friends will inevitably feel that you are indifferent. On the other hand, if you often come to the door to give gifts, maybe it's because you value friendship. In addition, if people want to return gifts, too often it will increase their financial burden. If you visit too often, you might as well call first or send small gifts directly to his home in a way that doesn't show up, such as online shopping, which is labor-saving and fashionable. In a word, the right time to send your gift, can cultivate feelings, and can achieve the goal.